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My Starbucks Rewards program is probably one of well-known reward programs in the United States while Starbucks Coffee Company successfully has integrated into the mobile technology that we now live with. This reward program is now available outside the United States, but it is available in limited countries. Starbucks China started the program in 2012 while Starbucks Thailand just kicked off the program on February 4, 2014. In this article, I would like to show the differences between My Starbucks Rewards programs in China and Thailand. Since both countries are located in Asia and their income levels on average are pretty much similar today, it probably is good to compare between them.
What is My Starbucks Rewards program?
Put it simply, you will collect Stars to get rewarded. In order to earn one Star, you need to spend certain amount of money. For instance, 50RMB for one Star in China and 100Bahts for one Star in Thailand. While earnings Stars, you will receive some benefits, such as birthday drinks, and discounts on some certain products. By the way, earning Stars in the U.S. is far easier because you need to purchase one cup of coffee/drink to get one Star regardless of a price. <Continue to read - click here>
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